ROLE-PLAY SIMULATION ON LOCKSMITH BUSINESS NEGOTIATION

  • MURILLO DE OLIVEIRA DIAS FGV
Keywords: Negotiation, Locksmith, retail busines, Asymmetry of Power, Teaching materials

Abstract

The present research focuses on a case study of a locksmith business negotiation in Brazil. Its objective is to enhance the negotiation abilities of business negotiators, academics, and practitioners through a role-play simulation involving two parties and many issues. The present legal matter pertains to a government-owned enterprise and a privately-owned software producer, occurring within one month before the expiration of their contractual agreement spanning two years. The key results underscored the need to enhance integrative tactics, including the comprehension of the underlying interests of the other party and the production of value to attain mutually beneficial agreements. The potential ramifications of this study indicate the possibility of replicating the findings in many different commercial contexts, particularly those characterized by an imbalance of power. This study paper concludes with a discussion and provides recommendations for further research.

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Author Biography

MURILLO DE OLIVEIRA DIAS, FGV

Coordinator of DBA Programsat Fundação Getulio Vargas, Brazil

Fundação Getulio Vargas, Brazil- Praia de Botafogo 190, Rio de Janeiro, Brazil, ZIP Code 22250900

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Published
2023-09-19
How to Cite
DIAS, M. D. (2023). ROLE-PLAY SIMULATION ON LOCKSMITH BUSINESS NEGOTIATION. GPH-International Journal of Social Science and Humanities Research, 6(08), 44-59. https://doi.org/10.5281/zenodo.8359959