Theophilus Tochukwu, O., Paschal Ihechu, I. and Gladys Amarachi, O. 2025. Influence of social media advertising on the perception and patronage of made-in-Nigeria fashion products by tertiary students in Abia State. GPH-International Journal of Social Science and Humanities Research. 8, 04 (May 2025), 20-34. DOI:https://doi.org/10.5281/zenodo.15348579.