GPH-International Journal of Business Management https://gphjournal.org/index.php/bm <p style="font-family: 'Segoe UI', sans-serif; font-size: 16px; color: #333;">The <strong>GPH-International Journal of Business Management</strong> <strong>(e-ISSN <a href="https://portal.issn.org/resource/ISSN/3027-0537" target="_blank" rel="noopener">3027-0537 </a>p-ISSN <a href="https://portal.issn.org/resource/ISSN/3027-0375" target="_blank" rel="noopener">3027-0375</a>)</strong> is a peer-reviewed, open-access journal dedicated to advancing scholarly research and practical insights in all areas of business management. Covering topics such as Accounting, Business Economics, Corporate Governance, Business Ethics, and Strategic Management, the journal serves as a dynamic platform for academics and industry professionals to exchange innovative ideas and promote best practices in the global business community.</p> en-US <p>The authors and co-authors warrant that the article is their original work, does not infringe any copyright, and has not been published elsewhere. By submitting the article to <a class="is_text" href="https://gphjournal.org/index.php/bm/index">GPH-International Journal of Business Management</a>, the authors agree that the journal has the right to retract or remove the article in case of proven ethical misconduct.</p> gphjournals@gmail.com (Dr. EKEKE, JOHN NDUBUEZE) info@gphjournal.org (Dinh Tran Ngoc Huy) Fri, 09 Jan 2026 11:59:25 +0000 OJS 3.1.1.2 http://blogs.law.harvard.edu/tech/rss 60 STATUS OF HOUSEKEEPING DEPARTMENT IN SELECTED HOTELS IN LEYTE https://gphjournal.org/index.php/bm/article/view/2207 <p>This study assessed the status and challenges of housekeeping departments in selected hotels in Leyte, Philippines, as evaluated by their managers. Using a descriptive survey design, data were collected from 15 housekeeping managers regarding staff performance, tools and equipment, training and development, and recognition practices. Results indicate that the overall status of housekeeping departments was <strong>Highly Adequate</strong> (M = 3.54), with <strong>Housekeeping Staff</strong> scoring highest (M = 3.75) in teamwork, professionalism, safety awareness, and guest satisfaction. <strong>Tools and Equipment</strong> (M = 3.56) were generally sufficient and well-maintained, while <strong>Training and Development</strong> (M = 3.52) reflected adequate orientation, ethical training, and skill enhancement, although the use of Key Performance Indicators (KPIs) for performance monitoring was limited. <strong>Staff Recognition and Appreciation</strong> scored lowest (M = 3.35), highlighting the need for more structured incentive programs. Key challenges identified included maintaining operational efficiency, insufficient tools, high turnover, and limited management support. Statistical analysis revealed that respondent profiles, including age, civil status, and years of service, had no significant relationship with the assessed status of the departments, except for gender, which influenced perceptions of staff performance. The findings suggest that while housekeeping operations are generally effective, targeted improvements in performance monitoring, recognition systems, and management support could enhance staff motivation, service quality, and operational efficiency.</p> Bryan Prime O. Sustal ##submission.copyrightStatement## https://creativecommons.org/licenses/by-nc-nd/4.0 https://gphjournal.org/index.php/bm/article/view/2207 Fri, 09 Jan 2026 12:04:38 +0000 INFLUENCE OF TRAINING AND DEVELOPMENT ON EMPLOYEE’S PERFORMANCE AMONG ACADEMIC STAFF OF OSUN, STATE, UNIVERSITY, OSOGBO: MODERATING ROLE OF LEADERSHIP STYLE https://gphjournal.org/index.php/bm/article/view/2219 <p>Most organizations are passing through the faces that endeared them to liquidity due to limited investment in human capital with implications on employee performance and productivity. In fact, literature revealed that the business world is experiencing systemic failures that have affected the job performance of the employees in workplaces (Etu-Menson, 2011). The study therefore, investigate the influence of training and development on employee job performance: moderating role of leadership style (transformational leadership, Transactional leadership), among academic staff in Osun State University, Osogbo, Osun State. The study employed a descriptive survey research design. The targeted population of the study comprises of 431 academic staff of Osun State University. The study made use of proportionate stratified sampling technique was used to select the respondents. Three research instrument, Training and Development Questionnaire (TDQ), the Employee’s job Performance Questionnaire (EJPQ) and Moderating Role of Leadership Style Questionnaire (MRLSQ), were validated, and there reliability was ascertained. Three research question were raised, and three hypotheses were formulated and analyzed with inferential statistics. The finding established that there was a significant combined contribution of training and development, relationship between Training and Development and leadership Style is statistically significant as P-value &lt; 0.05, a very strong and positive relative contribution exist between training and development and leadership style. <strong>T</strong>he study recommended that the employee training programmes need to be taken into consideration by given them opportunities to learn new ideas and skills, in other to have more productive outcomes. However, the study concluded that Osun state University Osogbo has invested in the training of its employees, however the management needs to look into the various training programmes which are yet to take into cognizance.</p> Solomon OJO, Dayo Idowu, Akintayo, Modupe Oluwatosin, OYELADE, Festus Temitope, ODETOLA, Olabiyi Eyitayo, ONIPEDE ##submission.copyrightStatement## https://creativecommons.org/licenses/by-nc-nd/4.0 https://gphjournal.org/index.php/bm/article/view/2219 Fri, 16 Jan 2026 12:41:34 +0000 FACTORS INFLUENCING STUDENTS’ SPORTS PARTICIPATION HABITS: A CASE STUDY OF BADMINTON https://gphjournal.org/index.php/bm/article/view/2225 <p>The study “Factors Influencing Students’ Sports Participation Habits – The Case of Badminton” aims to identify and analyze the extent to which various factors affect the formation and maintenance of badminton-playing habits among university students. Based on the Theory of Planned Behavior (TPB), the research examines the influence of three factors: Attitude toward badminton, Subjective norms, and Perceived behavioral control on badminton-playing habits. Using a mixed-method approach that combines qualitative and quantitative analysis, the findings reveal with 95% confidence that: Perceived behavioral control (PBC) has a significant impact of 0.737 on badminton-playing habits (BPH); while Subjective norms (SN) exert an influence of 0.151. The factor Attitude toward badminton (ATB) does not reach statistical significance to conclude its effect on the dependent variable “Badminton-playing habits” (BPH). Based on these results, the research team proposes several solutions to enhance students’ badminton-playing habits.</p> Dinh Huy Hai Duong, Ha Ngoc Son, Do Hoang Long ##submission.copyrightStatement## https://creativecommons.org/licenses/by-nc-nd/4.0 https://gphjournal.org/index.php/bm/article/view/2225 Sat, 24 Jan 2026 08:26:52 +0000 IMPACT OF ORGANISATIONAL JUSTICE ON EMPLOYEES’ BURNOUT AND WORKPLACE CYNICISM IN DHL INTERNATIONAL LTD IN SOUTH-WEST, NIGERIA https://gphjournal.org/index.php/bm/article/view/2229 <p>The current research determined the pattern(s) of organizational justice (distributive, procedural and interactional) being practiced in DHL International LTD in South-West, Nigeria. This study determined the combined contribution of organizational justice (distributive, procedural and interactional) to employees’ burnout (emotional exhaustion, depersonalization and personal accomplishment);&nbsp; and ascertained the relative contribution of organizational justice (distributive, procedural and interactional) to workplace cynicism (cognitive, affective and behavioural); This study also examined the relationship between organizational justice (distributive, procedural and interactional) and employees’ burnout (emotional exhaustion, depersonalization and personal accomplishment);and determined the gender differences in the perception of employees’ burnout (emotional exhaustion, depersonalization and personal accomplishment) based on organizational justice (distributive, procedural and interactional).</p> <p>The study relied on primary data gathered using standard questionnaire that were self-administered to 212; The stratified sampling method was used to select respondents to reflect the strata of DHL Office in different states namely Lagos, Ekiti, Ogun, Ondo, Osun and Oyo and gender (male and female). Both primary and secondary methods of data collection were used to gather information on the research; Descriptive statistics were used to analyze the data gathered in the study. The demographic information of the respondents was analyzed using descriptive statistics. While the hypothesis were tested using inferential statistics such as regression analysis, Pearson Product Moment Correlation, T-Test, and Chi-Square Analysis at the 0.05 level of significance.</p> <p>The results revealed that there was a significant combined contribution of organizational justice (distributive, procedural and interactional) to employees’ burnout (emotional exhaustion, depersonalization and personal accomplishment) at (R) value of .895; this indicates strong positive interaction; Furthermore, it also concluded that, there is significant combined contribution of organizational justice (distributive, procedural and interactional) to workplace cynicism (cognitive, affective and behavioural) at (R) value of .635;The study summarizes that organizational justice negatively impact organizational cynicism, where organizational cynicism may reduce if organizational justice is high. The research therefore confirms that organizational justice is one of the most important factors that may overcome organizational cynicism. The empirical results indicated that employees perceive procedural-interactional justice as good practice and is more effective when all their concerns are heard before final decisions are made and employees are allowed to challenge or appeal job decisions made by their supervisors. The study provided useful and practical guidelines to organisations as to ensure effective strategising and management of organisational justice that could enhance their local and global competitiveness and long-term survival.</p> <p>&nbsp;</p> Festus Temitope ODETOLA, Dayo Idowu AKINTAYO, Modupe Oluwatosin OYELADE, Mercy Udeme ALFRED ##submission.copyrightStatement## https://creativecommons.org/licenses/by-nc-nd/4.0 https://gphjournal.org/index.php/bm/article/view/2229 Sun, 01 Feb 2026 08:53:35 +0000 EFFECTS OF LOWER CALL RATES ON CUSTOMER LOYALTY OF THE GLOBAL SYSTEM OF MOBILE COMMUNICATION IN THE SOUTH EASTERN STATES – NIGERIA; A case of Mobile Telephone Network (MTN) https://gphjournal.org/index.php/bm/article/view/2233 <p>The main objective of the study was to investigate the effects of lower call rates on customer loyalty of the Global system of mobile communication in the south Eastern States of Nigeria, but specifically, the objectives was to determine the relationship existing between MTN TruTalk, MTN XtraPro, MTN mPulse and MTN Xtraspecial Postpaid/Prepaid on customer loyalty of the Global system of the mobile communication. The study was a survey research design. The population of the study consisted of the subscribers of MTN network provider in the South Eastern States of Nigeria. The sample size for the study was 400. The questionnaire used for the study was designed in 5 likert scale and was administered to the respondents through face to face contact. Out of the 400 questionnaires, 351 questionnaires were properly filled and returned. The hypotheses were tested using the Spearman Product Moment Correlation Coefficient (SPMCC) statistical tool. This was facilitated through the use of statistical package for social sciences (SPSS) version 20. The findings of the study revealed that high level significant relationship existed between MTN TruTalk, MTN XtraPro, MTN Xtraspecial Postpaid/Prepaid on customer loyalty of the Global system of mobile communication. This implied that subscribers will stay with the network provider as long as the network provider has the ability to satisfy subscribers’ various needs and meet customer requirements. The study recommended that the network provider should continue to use the various sub-variables of the independent variable in this study to attract subscribers who uses price to make choice in service delivery. They should make their pricing strategies known to the subscribers for repeat purchase. They should also, regularly carryout research to identify when the needs of their subscribers changed and the different pricing strategies of other competitors to remain competitive in satisfying them.</p> Anyionu, Samuel Chukwu, Ugada, Martin Onwudinjo ##submission.copyrightStatement## https://creativecommons.org/licenses/by-nc-nd/4.0 https://gphjournal.org/index.php/bm/article/view/2233 Sun, 01 Feb 2026 10:13:04 +0000 The Anahaw Fan Industry in Sta Cruz, Canaman, Camarines Sur https://gphjournal.org/index.php/bm/article/view/2249 <p>The findings indicated that the anahaw fan industry in Sta. Cruz, Canaman, Camarines Sur was predominantly composed of long-established producers, with the majority engaged in fan-making for more than sixteen years. This longevity reflected the deep cultural embeddedness of the craft and the role of inherited skills in sustaining production over time. However, despite extensive experience, most producers operated with limited capitalization, small labor forces, and modest production volumes, indicating that the industry remained micro-scale in nature. The dominance of multiple and informal sources of capital suggested that producers relied heavily on personal networks and borrowing rather than institutional financing. This financial structure constrained the ability of producers to expand operations, invest in improved tools, or diversify product lines. Similarly, the limited number of workers per enterprise reinforced the family-based character of production and highlighted labor constraints that restricted scalability. Market participation was largely confined to local and nearby areas, with minimal engagement in digital or export markets. This limited market diversification reduced exposure to broader demand opportunities and increased vulnerability to local market fluctuations. Taken together, these findings showed that while the anahaw fan industry exhibited continuity and resilience at the household level, structural limitations in capital, labor, and market reach constrained enterprise growth and modernization.</p> Rosal Balmeo, John Paolo Jusay, Jay Mil Ocampo, Joselito Lademo, Elizel Wayne Pante, Engr. Maria Alida Mores ##submission.copyrightStatement## https://creativecommons.org/licenses/by-nc-nd/4.0 https://gphjournal.org/index.php/bm/article/view/2249 Thu, 12 Feb 2026 00:00:00 +0000 LINKING JOB SATISFACTION TO PRODUCTIVITY: A CORRELATIONAL STUDY AMONG HEALTH WORKERS IN NAGA CITY HEALTH OFFICE https://gphjournal.org/index.php/bm/article/view/2248 <p>This correlational study explored the relationship between job satisfaction and productivity among health workers in the Naga City Health Office. Grounded in the premise that a satisfied workforce is pivotal to effective public health delivery, the research examined five key dimensions of job satisfaction: compensation, work environment, leadership support, career development, and recognition, and their corresponding influence on productivity. Utilizing a descriptive-correlational design and employing Spearman’s Rank Correlation Coefficient, the study revealed consistently high levels of both job satisfaction and productivity across all dimensions. Statistical analysis confirmed significant positive correlations between the two constructs, affirming that higher job satisfaction is associated with increased productivity. These findings underscore the importance of fostering supportive, growth-oriented, and appreciative work environments in strengthening the performance and morale of health workers. The study offers evidence-based insights for policy formulation and organizational development in the public health sector.</p> Zyad Al-Adawy, Aina Marie D. Antonio, Rhana Ysabel R. Castañeda, Nica Kristel Salcedo, Eliza Grace Vidad, Engr. Maria Alida A. Mores ##submission.copyrightStatement## https://creativecommons.org/licenses/by-nc-nd/4.0 https://gphjournal.org/index.php/bm/article/view/2248 Fri, 13 Feb 2026 08:56:59 +0000 Factors Affecting Customers’ Purchasing Decisions: The Role of Demographic Characteristics https://gphjournal.org/index.php/bm/article/view/2251 <p>This study investigated the influence of demographic characteristics on customers’ purchasing decisions, emphasizing the marketing mix dimensions of product, price, packaging, location, and promotion. A quantitative descriptive–correlational design was employed using survey data collected from 117 customers in Palompon, Leyte, Philippines. Descriptive statistics determined the level of influence of each marketing mix factor, while Spearman’s rho correlation analysis examined the relationships between demographic variables and purchasing decision dimensions. Results revealed that product (M = 3.85, SD = 0.97), price (M = 3.78, SD = 1.03), packaging (M = 3.73, SD = 1.09), and promotion (M = 3.61, SD = 1.03) had high influence on purchasing decisions, whereas location (M = 3.28, SD = 1.05) showed moderate influence. Income level was significantly associated with price evaluation (ρ = .32, p &lt; .01), indicating higher price sensitivity among lower-income consumers. Educational attainment showed a modest but significant relationship with product evaluation (ρ = .21, p &lt; .05). Other demographic factors, including age, gender, and occupation, were not significantly related to purchasing decision dimensions.</p> <p><strong>Research implications:</strong> Marketing mix variables exert stronger influence on purchasing behavior than demographic differences, although income is a significant determinant of price sensitivity.<br> <strong>Practical implications:</strong> Businesses targeting modest-income consumers should prioritize product quality, competitive pricing, and strategic promotional efforts to enhance market competitiveness.<br> <strong>Originality/value:</strong> This study provides localized empirical evidence on consumer decision-making in a provincial Philippine context, offering insights for emerging market retail strategies.</p> Chantelle W. Navarra, Hazel Mae Gonzaga, Jea S. Catingob, Caryl Jean Cormanes ##submission.copyrightStatement## https://creativecommons.org/licenses/by-nc-nd/4.0 https://gphjournal.org/index.php/bm/article/view/2251 Sat, 14 Feb 2026 07:13:09 +0000 Influencing Factors on Online Purchasing Decisions of College Students https://gphjournal.org/index.php/bm/article/view/2254 <p>This study investigates the factors affecting online purchasing decisions among college students at Palompon Institute of Technology. Using a quantitative approach, 195 respondents were surveyed to examine the influence of price, trust, convenience, switching costs, information availability, first-hand product examination, and service quality on purchasing behavior. Data analysis included descriptive statistics, reliability tests, and regression modeling. Results show that first-hand examination, price, trust, and convenience are the strongest predictors of online purchasing decisions. Gender was found to have a very weak correlation with price sensitivity only. The study contributes to the consumer behavior literature by integrating demographic variables with behavioral determinants in the online context. Implications for e-commerce platforms and strategies for targeting student consumers are discussed.</p> Rodge Angeline P. Gallarde, Nikki Ira R. Noynay, Cyril B. Moñera, Kardyl Jude L. Durac ##submission.copyrightStatement## https://creativecommons.org/licenses/by-nc-nd/4.0 https://gphjournal.org/index.php/bm/article/view/2254 Sun, 15 Feb 2026 06:44:55 +0000